workflow · Marketing Engagement

Create a trigger link

Track every click and fire automations.

3 min to completelinks, tracking, automationsUpdated 2026-05-26 · v2
Launch this workflow
Opens /trigger-links in your workspace

Why use this

You create a short Looper-hosted link that records every click and can fire a workflow on click.

Benefits:

  • Tracks every click for attribution
  • Optionally fires a workflow per click
  • UTM overrides per link

Who this is for: Owner. Time to complete: ~3 minutes. You''ll need: A destination URL.

Outcome

A short Looper-hosted link that records every click and optionally fires a workflow.

Steps

  1. Open /trigger-links.
  2. Click New link.
  3. Enter destination URL and a slug.
  4. Toggle Fire workflow on click and pick the workflow.
  5. Save and copy the short URL.

Variations

  • Use UTM overrides per-link when sending to specific channels.

What can go wrong

  • Slug already in use: pick another.
  • Workflow trigger does not fire: confirm the workflow is published and the trigger is set to link-click.

Related

  • help-trigger-links, glossary-trigger-link.